Put your dealership's new vehicle arrivals, pre-order forms, and test-drive RSVPs directly in front of brand loyalists and segment conquest prospects — powered by Tier 1 verified automotive data.
Get Free Audience Count →Generic marketing lists waste your budget. AutoScope Digital uses Tier 1 automotive data to pinpoint local drivers whose current vehicle preferences and ownership timelines align with your new model release.
Target local drivers of competing brands' equivalent models (e.g., targeting RAV4 owners for an Equinox EV launch) with competitive comparisons and switch-over incentives.
Reach current owners of your brand whose leases or finance terms are maturing soon, putting your brand-new launch features and loyalty rebates in front of them.
Identify local consumers who have shown active interest in your new release through search indicators, vehicle configuration activities, and pre-order lists.
Deliver exclusive invitations for private showroom launch events and early-access order banks to select high-equity drivers in your PMA.
The biggest reason vehicle launch campaigns fail is bad brand targeting. At AutoScope Digital, we reach segment-specific owners, brand loyalists, and active hand-raisers using verified first-party data.
Every target profile is matched against brand registration history to locate drivers who historically buy your brand or competing brands in the same vehicle segment.
Maturity dates and loan lifecycles are cross-referenced continuously to target drivers who are in a position to transition to a new vehicle launch.
Our premium sending infrastructure ensures your exclusive launch invites and pre-order updates bypass the spam folder and land directly in the primary inbox.
From competitor segment mapping to custom launch notifications and matchback reporting, we build a seamless system that turns interest into orders.
We compile a custom target list of local brand loyalists and drivers currently leasing or financing competitor models in the same segment.
Our team designs mobile-optimized, OEM-compliant launch email creatives containing teaser videos, key features, and reservation links.
Campaigns are deployed across our warmed sending IP network to guarantee maximum inbox placement when ordering banks or reservations open.
We cross-reference your DMS sales records against the email list to report exact orders and vehicle purchases driven directly by the launch campaign.
Put your new model release in front of ready buyers — build a predictable pipeline of pre-orders from day one.
Launch Your Campaign →Find out exactly how many segment conquest owners and brand loyalists are in your PMA. Get a free, no-obligation audience count in under 24 hours.