Frequently Asked Questions
Everything you need to know about AutoScope's data, marketing platform, compliance, and pricing.
Everything you need to know about AutoScope's data, marketing platform, compliance, and pricing.
We are a data-driven automotive marketing agency. We provide dealerships with highly targeted, verified audiences of in-market car buyers and execute end-to-end email marketing campaigns to drive those buyers to your showroom.
Not necessarily! While we are a full-service agency, many dealerships use us strictly as a data vendor or a specialized conquest email partner alongside their existing traditional or digital agencies.
Once we have your approval on the creative and targeting strategy, we can build the audience, verify the data, and deploy the campaign within 48 to 72 hours.
Yes. Our in-house design team builds custom, high-converting HTML email templates tailored to your specific inventory and current dealership offers.
Absolutely. Using our data layers, we can identify consumers who own specific competitive makes/models and are nearing the end of their lease or finance terms.
We rely on hard numbers, not just open rates. We perform a DMS matchback after every campaign, comparing our email deployment list against your actual sales data to prove exact ROI.
Our data is aggregated from Tier-1 sources, including automotive warranty registrations, service center records, credit bureaus (prescreen data), and proprietary opt-in consumer networks.
Our databases are continuously updated and undergo rigorous scrubbing immediately before every single deployment. This includes NCOA (National Change of Address) verification, spam-trap removal, and hard-bounce elimination.
When you partner with us for a specific PMA (Primary Market Area) and brand, we will not deploy campaigns targeting that exact same audience segment for a direct competitor in your backyard.
Yes. We maintain a 100% compliance record. We understand the complex Tier-3 brand guidelines for all major OEMs and handle the entire pre-approval process through your portal.
Yes. Within 48 hours of a campaign concluding, we provide a comprehensive Proof of Performance packet, including matchback reports, invoices, and tear sheets required for co-op reimbursement.
Strictly. Every email deployed includes clear opt-out mechanisms, physical dealership addresses, and respects all CAN-SPAM, CCPA, and applicable state privacy regulations.
Pricing is heavily dependent on your specific PMA size, audience targeting requirements, and deployment volume. We build custom quotes based on your exact dealership goals rather than a one-size-fits-all package.
We believe our results should keep you as a client, not a piece of paper. We offer flexible testing agreements so you can see the DMS matchback results before committing to a long-term partnership.
In the vast majority of cases, yes! Because our campaigns are fully compliant with brand guidelines, dealerships frequently use their available co-op funds to cover 50% to 100% of our campaign costs.